Data Model & Reporting Needs Assessment
Project Overview
A cross-functional product team was preparing to scale its platform capabilities but lacked a unified approach to managing data, reporting, and stakeholder needs. I led a comprehensive needs assessment to align priorities across business units, define a future-state data model, and translate requirements into an actionable product backlog.
The Challenge
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Teams had fragmented reporting requirements with inconsistent data definitions and ownership
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Development resources were blocked by unclear business logic and a lack of documented processes
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Stakeholders didn’t have visibility into data governance or confidence in existing reports
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The product lacked a scalable data structure to support future automation, reporting, or integrations
The Approach
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Facilitated a series of working sessions with senior leadership, product owners, and business leads to surface pain points and strategic goals
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Conducted a detailed AS-IS analysis of data flows and usage across multiple departments
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Designed a future-state data model based on aligned definitions, entity relationships, and user needs
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Created workflow diagrams and reporting use cases to anchor priorities and drive decision-making
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Developed a refined backlog with user stories and acceptance criteria to guide development across sprints
Key Deliverables
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Final State Data Model: Defined entities, attributes, and relationships mapped to user and system workflows
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AS-IS Process & Reporting Inventory: Documentation of existing reports, users, and known limitations
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Workflow Diagrams: Visual representation of how data is captured, processed, and consumed across systems
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Backlog & Story Library: Clear, testable user stories with acceptance criteria to guide delivery
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Governance Recommendations: Clarified data ownership, update cycles, and metrics definitions
The Impact
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Unified the product and leadership teams around a shared understanding of data priorities
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Improved developer efficiency by clarifying data dependencies and aligning technical and business needs
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Created the foundation for scalable, governed, and user-aligned reporting across departments
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Reduced friction by turning abstract data strategy into concrete delivery plans with clear next steps
What Made This Work
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By pairing technical modelling with business-first facilitation, I was able to bridge the gap between data strategy and delivery, helping teams move from confusion to clarity and enabling progress without needing everything to be perfect up front.